Michelle is a creative strategist, travel curator, and digital marketing leader

with a deep love for beautiful experiences and intentional living. With over 10 years in performance marketing—working with global brands like L’Oréal, Coca-Cola, and James Perse—she blends data-driven results with refined aesthetic instincts. Whether she’s booking luxury hotels, leading campaigns, or styling moments from her daily life, Michelle brings clarity, warmth, and strong execution to everything she touches.

Paid Search Consulting & Strategy

I help brands refine their paid search approach through a mix of data, creative direction, and performance insight. My work focuses on strategy, structure, and storytelling—guiding teams toward clarity, efficiency, and measurable growth across Google Ads.

With over six years of experience leading search strategy for brands across CPG, e-commerce, and retail media, I’ve worked with major partners such as Walmart, Amazon, Instacart, Target, and others. This background allows me to approach each business with both an analytical lens and a strong creative sensibility.

While I primarily work in a consultative or advisory role, I also take on a limited number of full-service PPC clients for campaign execution, optimization, and reporting.

Complimentary audits are available following an initial consultation. Pricing varies by business size and campaign complexity.

Paid Influencer Collaborations

As a long-time micro-influencer with strong engagement and affiliate success, I partner with brands I genuinely love to create thoughtful content that converts.
Includes: sponsored posts, high-performing affiliate links, product gifting, and custom campaigns across Instagram, newsletters, and blog.
Complimentary audit offered after an initial consultation call. Pricing varies by campaign scope and brand goals.

Influencer & Brand Strategy Intensive

A deep-dive advisory session for brands or influencers looking to refine their presence, clarify their message, and grow with intention.
Includes: 1:1 strategy call, content + platform audit, and a personalized brand growth plan.
Price available upon request.

Logo Grid.png

Brands I’ve Worked With.

From small start-ups, to large corporations, I’ve helped brands change the way they’re seen through digital marketing.

Featured Posts